Why are you better? Why are you different? In the past a simple face-to-face explanation could suffice, in the digital world, companies are required to Show vs. Tell. So why are you better, why are you different? It’s several day-to-day instances that make the difference in your brand. At 21 Handshake, we help you document those moments and deliver it to the marketplace in an entertaining and informative fashion. Every piece of communication is to designed to invoke a desired emotion for your prospect… ultimately leading you closer to a sale.